Friday, 25 April 2014

22. final story board

This is our final story board for our ident, as you can see in the first shot it will most likely be wide shot as you can see the whole of the figure and this shot is when the figure is making his way to the rocket to begin his journey to planet E4, then in the second shot it will be a very wide shot as it is a little more zoomed out than the first shot and it is when he has taken off in the rocket and he is on his way to planet E4, then in the third shot it will be a wide shot once again as you can see the whole figure and it is when he has made his and on the planet, and a lot of the shot is taken up, then in the forth shot it will be an extremely wide shot as you can see most of what is going on, and as you can see in this shot he is on the plant, and the plant then begins to turn around, then in the fifth shot which is also a extremely wide shot, you can see the E4 logo as the planet turns around and the future then takes off in his rocket beginning his way back, the in the final shot which is a wide shot as you can see the whole of the rocket, he is leaving planet E4 which you can see in the background.

Wednesday, 23 April 2014

risk assesment v2

crew roles v2

minor roles

equipment v2

location recce v2

techniques video

Music video Evaluation (test)

Music video evaluation - Radioactive / Imagine Dragons

Our first music video (the test music video) is based on the music video 'radioactive' by Imagine Dragon's. We have tried to re create the music video scene for scene for one minute of the music video, for example in the real music video it is based in a wooded area and a wooden shack (which is really a arena).

- In the real music video

                                                                                     - In our music video

Me and Harry have tried to capture that same feel and setting that is produced in the real music video, as you can see it isn't perfect, but it is close. We used the wooded area near to where Harry lives' 'Toots-wood park', this was a perfect place to film out music video because it is a large wooded area with similar like areas to the music video. The other location we used was Harrys back garden, we used this because Harry has a large shed with is similar to the one in the music video and the same colour. These two locations were pretty tricky to chose because we wanted the right shots to make the video look good. 

- In the real music video

                                                                                     - In our music video

The costumes that me and Harry used were similar to the ones in the music video, for example I was the girl so i had to wear a wig (obviously), a blue hoodie and black Jean's thats what i had to wear to make me look similar to the girl in the real music video. Also I had to wear a sombrero for some of the music video because I had to play two parts due to the lack of actors. Lastly Harry who plays the man locked up in the cell is just wearing casual clothes (just like the music video) he is not going to be wearing really smart clothes in a dudgeon / prison. Linking on with costumes comes the props that we used in the time we filed this music video - The wig - to reenact the girl   
- Money - for the gamblers (we used monopoly money)
- Sombrero's - also for the gamblers 
- Cage - for the women at the start of the music video (which is covered in cloth which could also be counted as a prop)
 - Costumes - for the actors

All of these props all came in handy when filming this music video, lets basically say that without them we could not of filmed this music video.

Moving on to talk about the shots that we used, we used a variety of shots, for example extreme long shot -  a shot from an extreme distance (as you can see by the top image) these types of shots let a lot of background in to the shot (shows the audience more of what is going on in the scene). Another shot used is the extreme close up (in the music video there is a close up of the women's (chris) eyes) as you can see they are no were near alike (the top one is far more beautiful), these shots build effect (tension), it shows the actress is anticipating something and in my view builds a bit of tension, me and Harry have recreated this tension in our music video. 

track choice and anylasis

Track choice and analysis

Track choice - Radioactive 'Imagine dragons'

Analysis -
The track that me and Harry decided to create our music video to is 'Imagine dragon's, Radioactive', this song was created in 2013 and is 'alternative rock'. When trying to find the music video that we wanted to make a music video to, it did take some time because we had to chose something that we could create in a short amount of time. For example 'killer teddys' we cannot make, but luckily for us we only had to re - create the first minute of the music video, so no killer teddies for us. Other than that Radioactive is a pretty straight forward video that is why it was a perfect choice for me and Harry to re - create.

The first minute of the video has only a few 'hard to film' scenes, for example the ones with the people in the cages (but for that we will just film in Harrys attic, which has a similar look to the music video), but other than that the scenes are straight forward (a girl (me) walking in the forest). So that is why me and Harry has decided to re - create imagine dragon's radioactive for our music video (mainly because it is a very simple, easy to make video.) 

Tuesday, 22 April 2014

styles of a music video


Music videos feature all different kinds of styles and genres. These features help make the videos interesting and unique compared to other music videos. Below are the types of styles and their definitions. There are seven types of music video categories. These include:


A narrative is a music video that tells a story throughout the video and describes a sequence of non-fictional or fictional events, normally shown as a short story or film. Narrative music videos are normally very popular as it engages the audience in the story and the story can often relate to the audiences experiences for example, a breakup, death in the family ect. A large range of artists now include narratives into their music videos as its different to usual music videos and the story that the artists has chosen to project, may be a special topic for them or something they feel strongly for. For example a music video about the misuse of drugs, music video on gangs.

This video is an example of a narrative music video. This video tells the story of an obsessed Ed Sheeran fan, who trys to follow the life go the artist. As the video progresses so does the story, resulting in a clear idea of what the character is going through. This video is very effective as normally the artists is shown throughout the whole music video, however in this video Ed Sheeran is only shown for a couple of seconds at the end of the video.


Interpretive means something that looks like something else, but has a different meaning. Interpretive music videos normally want the audience to make their own interpretation of what they think the music video is about.

This video is sung by Rihanna and is called Russian Roulette. This video is a prime example of an interpretive music video as the video dent have a clear meaning giving the audience time to inter prate it in whatever way they want. The video is about a woman who appears to of been placed inside a special Russian prison, where the guards don’t seem to be too nice to her. This means that the audience has to interpret their own meaning on the video as it isn’t made clear where she is or why she is there.

parody is a spoof, in current usage, is an imitative work created to mock, comment on, or trivialize an original work, its subject, author, style, or some other target, by means of humorous,satiric or ironic imitation. Parody music videos aren’t the most popular way in which an artist chooses to promote his or hers music however it is becoming more and more popular and is usually very popular amongst the audience.

This video is an example of a parody music video. This video was created by a group called The Lonely Island and features the singer Michael Bolton and is called Jack Sparrow. As you can see from the name of the video, this parody music video focuses on the film Pirates of the Caribbean. Towards the end of the video the theme changes to Scarface and Forest Gump. This video is very successful as it features the singer Michael Bolton singing a completely different version of the song to which the group are singing. What also makes this video interesting is Michael Bolton dressed up as the characters Jack Sparrow and Tony Montanna (scarface) and Forest Gump as you would never normally see a famous actor doing this sort of thing which also adds to the theme comedy.


                                                                        A pastiche is a literary or other artistic genre or technique that is a imitation.

This music video is an example of a pastiche music video. This video is called Youlle Always find me int the kitchen At Parties. This video uses a 80s themed party, with retro clothing, in a modern environment. This video is made interesting as the two guys travel from kitchen to kitchen through cupboards, through fridges and using draws as a stairway up to the next kitchen. Also toward the end of the video the artists appear to be dancing on the kitchen ceiling. This also gives the video more appeal and makes it unique.


The latest music video from American rapper Snoop Lion features references to classic video games, putting Snoop on the front lines of Pokemon and side-scrolling space shooters.
The video above, set to his song "Get Away" from the album Reincarnated, includes heavy references to the Pokemon franchise. A tiny Snoop walks through a town in a "red/yellow/green version" of what looks like an 8-bit video game. Snoop comes across a character named Major Lazer, the DJ and artist who produced Snoop's album — who promptly challenges him to battle using creatures that appear an awful lot like Pokemon.
From there the two take to hoverboards and test themselves in a sci-fi-looking side-scrolling shooter. These are the only two games to appear in the video, but the art style looks and feels like playing a Game-Boy or the SNES.

An impressionist music video is one that makes you feel a certain way. An example of this is the Take That video, 'Back For Good' is in black and white, which mixed with slow walking and the rain makes it feel like a romantic sad song. Artists may choose to have an impressionist video if they want to make the viewers feel some emotion towerds the video or song.


These videos either have no story at all or random Mind Screwy stories. Many Animated Music Videos fall into this category. Usually the imagery will be intercut with or somehow involve the band performing, but sometimes they go all-out and dispense with the band shots as well.

The undisputed king of horrifying music video surrealism is Chris Cunningham.

His most famous video is probably the one for Come To Daddy by Aphex Twin. The video features a number of children terrorising an old lady walking her dog. Each child has the face of Richard D. James.


intertextuality is the way in which one media text is refrenced to another, for example: Katy perry's 'last friday night' video includes intertextuality references with there being credits at the begining, and at the end of the video creating a movie effect, the characters are all wearing clothes that are worn in the 80's, and the artist looks on a social network site called friend place, this is acting as a facebook substitute.

animation in a music video is where the video is either stop animated or computor animated,  Animation and music go together, from A-ha’s “Take on Me,” to the animated band Gorilliaz- animated music videos can make a great song even more memorable. Powerhouse Animation created the first animated video, No matter the genre of music you create, animation can illustrate your music and lyrics with more freedom than live-action can. Not only can Powerhouse animation work in whatever art style you want for your animated music video, we can help you come up with something unique that will help your song stand out. 

9. personal attributes

8. slumdog millionaire

slumdog millionaire

  1. Explain where the storyline for the film came from. Give examples.
            (p. 163)
The story begins with Vitkram Swarup, an Indian diplomat in London and author of the source novel, Q&A. he appears to have drawn on two specific new stories – one in the UK and one in India. A retired army officer in the UK was found convicted of fraud after cheating on the quiz show Who Wants To Be A Millionaire. Since the show was massivley popular in India, Swarup then thought, ‘who would be the least lickely winner of the top prize in the Indian version – who might be accused of cheating?’ A scientist in Dheli experimented by putting a computer only accessible into a poor area of the city. The children quickly learned how to use computers without any help from adults. From these two stories Swarup constructed the narrative of a young man from the slums who knows the answers to the quiz questions because they each refer to something he has experienced in his life, rather than knowledge he gained through education.

  1. List the ways in which Simon Beaufoy changed the story. Explain why this was done. (p. 164)
-       The central character becomes muslim and one of the two brothers from Mumbai slum. His name is changed to Jumal. In the novel, the character is an orphan brought up in an English cleryman’s house in Dheli and there is an explanation of why he can speak English and why he has a name that spans India’s three major religions.
-       Several of the sub-plots are removed to make the story line clearer.
-       The romance element is made more important and runs across the whole story line.

  1. How did Tessa Ross and Christian Colson arrange funding? Why is this significant? (p. 165)
While Beaufoy was doing this work, Ross was securing the property in partnership with producer Christian Colson. A well-known UK producer of smaller films, Colson was in 2005 still associated with Celador Films, part of the group that owned the rights to WWTBAM. Swarup had not used the show’s title in the novel, but Ross thought that it was essential to be able to use it in the film. When Colson secured these rights, he was able to fund the production of the film to pathe in the UK and Ireland and France, Warner Bros in North America and other companies in territories around the world. With the revenue from this sale, Colson could cover the costs of production but would retain control – meaning that the film would remain a UK production without interference from the Hollywood distributor.

  1. Explain the term ‘Bollywood’ (p. 165/168)
Bollywood is relitvely recent term. It refers to certain forms of popular cinema made in hindi, the official language of India understood by about 40 percent of the population, mainly in the north. The capital of Bollywood is Mumbai where about two hundred films are made each year (with big budgets).Most people outside of India have heard of ‘Bollywood’ but although this is arguably the richest and most high profile of the Indian film industries, it is not representative of all Indian cinema.

  1. What was the impact of Warner Bros closing it’s ‘specialist’ film labels on the distribution ofSlumdog Millionaire? How was this resolved? (p. 166)
There was every chance that Slumdog would be pushed straight to DVD in North America as a result. Boyle and Colson rushed to Hollywood to try and save the film and succeed in persuading Warner Bros to sell the rights to another studios specialist division, Fox searchlight. Fox searchlight had extreme success with taking low budget films and taking it into mainstream cinemas.

  1. Slumdog Millionaire is not a Hollywood film. Explain how it has been caught between Hollywood and Bollywood. (p. 167-170)
Slumdog is not a Hollywood film, though it has been taken to be one. In fact, for several reasons, Slumdog has been caught between Hollywood and Bollywood. Few audiences around the world think that it is British film. Partly this is because the film has been so successful that is has by accident, fulfilled the strong desire on behalf of both Hollywood and Bollywood producers to create a film that could succeed in both markets and then around the world. 

  1. In your opinion, what made Slumdog Millionaire a successful film? Discuss pre-production, production, distribution and exhibition.
Slumdog millionaire was a successful film because of the different languages it was screened in. It was a big hit in India as it was mistaken for three types of films Hollywood, Bollywood and British. The film looks quite cultural and traditional. It was an eye opener to the poverty in India and the parts that you don't often see. People had read the book so they knew what types of things they were expecting and books are often made film successes. The production of the film would have taken quite a lot of work because not everyone would have spoken English that well so getting the image across to the actors and the child actors would have been quite hard. 

7. sky one - case study

Sky TV is a UK television channel that is funded by advertisers and subscription charges sourced from customers. This station offers a wide range of programmes that are also available in high definition. Sky TV has over 10 million customers and also provides broadband and home phone call packages

Sky 1 is the twentieth largest television channel in the UK, and the fifteenth largest commercial broadcaster. It boasts an average of just over 2 million television viewers a day.

The grid below highlights the approximate cost to advertise on Sky 1, with rates varying significantly depending on many factors, primarily the size and profile of the viewing audience. The estimated costs for advertising on Sky 1, shown below, are based on buying 1 x 30 second advert and should be used as a guide only.

Time slot
Example Programming
Est Cost 30"
B       Breakfast 0600-0930
London Ambulance
D       Daytime 0930-1730
         Early Peak 1730-2000
The Simpsons
         Late Peak 2000-2300
         Night Time 2300-Close

Ownership- Programming/Scheduling/Own Programming

Target Audience -
Sky wanted to focus on people aged 16-34 for there target audience, there genre is mainly crime and airing american programmes that don't air in the UK with out a subscription.

5. bbc purpose

The BBC's six public purposes are set out by the Royal Charter and Agreement, the constitutional basis for the BBC as presented to Parliament.
These purposes outline the values the BBC holds when striving to achieve its mission to inform, educate and entertain. 

The BBC exists to serve the public, and its mission is to inform, educate and entertain. The BBC Trust is the governing body of the BBC, and we make sure the BBC delivers that mission
BBC trust.

Led by the Chairman Lord Patten, and consisting of 12 Trustees, the Trust is the guardian of licence fee revenue and of the public interest in the BBC.

The Trust is separate from the Executive Board which is led by the Director-General. The Executive Board is responsible for the operational delivery of BBC services and the direction of BBC editorial and creative output in line with the framework set by the Trust.

Our job is to get the best out of the BBC for licence fee payers.

We set the strategic objectives for the BBC.  We have challenged the BBC to:

  • increase the distinctiveness and quality of output;
  • improve the value for money provided to licence fee payers;
  • set new standards of openness and transparency; and
  • do more to serve all audiences.

We issue a service licence to every BBC service stating what we expect it to deliver and how much it can spend. We set the BBC’s editorial guidelines and protect the BBC’s independence. We monitor performance to ensure that the BBC provides value for money while staying true to its public purposes.

Here you can find out more about us, the decisions we have made and the way that we govern the BBC. Let us know if you have any feedback and comments.

executive board and senior management 
The Executive Board manages the BBC. It is responsible for operational management and for the delivery of BBC services according to the plans that have been agreed with the BBC Trust.
The Board delegates some of its responsibilities to four subcommittees: Audit, Fair Trading, Nominations and Remuneration.
It is also supported by a number of management groups, including the BBC Management Board, the Finance and Business committee, and boards at the Group level, such as Television and Radio. The boards of BBC Commercial Holdings and BBC Worldwide support the Executive Board on commercial matters.
The BBC Trust assesses the performance of the Executive Board in the Annual Report, which is published in July each year. The Report also includes the Board's own review of the year.
The Board is made up of executive directors from within the BBC and 4 non-executive directors from outside. It is chaired by the Director-General.

What are the BBC Purposes and how are they delivered?
The BBC's six public purposes are set out by the Royal Charter and Agreement, the constitutional basis for the BBC as presented to Parliament.
These purposes outline the values the BBC holds when striving to achieve its mission to inform, educate and entertain. 
How will the BBC ensure they are delivering value to all audiences?
BBC Trust definition of purpose remit

You can trust the BBC to provide high-quality news, current affairs and factual programming that keeps you informed and supports debate about important issues and political developments in an engaging way. You can look to the BBC for help in using and understanding different kinds of media.

Explain how the BBC represents the UK, its nations, regions and communities
BBC viewers, listeners and users can rely on the BBC to reflect the many communities that exist in the UK. These communities may be based on geography, on faith, on language, or on a shared interest such as sport. The BBC will stimulate debate within and between the communities of the UK, and encourage people to get involved with their local communities.

What is the TV License and who pays it?

Everyone in the UK who watches or records TV programmes at the same as they are shown on TV needs to be covered by a TV licence. This includes TVs, computers, mobile phones, games consoles, digital boxes and DVD/VHS recorders.

The Government sets the level of the licence fee. In January 2007 the licence fee was agreed for a six-year period with the amount being approved each year by Parliament. More recently the Government decided to freeze the licence fee at its 2010 level of £145.50 until the end of the current BBC Charter period in 2016.

How is this money used?
Between 1 April 2012 and 31 March 2013 the cost was £145.50 – the equivalent of £12.13 per month or just under 40p per day.

The BBC used its income from the licence fee to pay for its TV, radio and online services, plus other costs, as shown below.

argument for and against the license fee

a reason for the liecence fee is that, on bbc channels specifically, by paying a licence fee there are no adverts, this is beneficial as when watching your favorite bbc channel you may not enjoy watching adverts in-between shows, but buy paying the license fee the only thing bbc will advertise is their own channels. however a against is that if you a signed to another tv channel like sky then you are paying twice as much, this is a negative as you are automatically paying a tv license fee, but for example if you are to have sky you will be paying for that on top of what you have already paid for the tv license fee.

BBC visit
as a class we had a visit to the BBC broadcasting house, we received a tour of the BBC and we visited where the news was filmed where i learned that they have every important persons life on track in case any of them died, we then went to the ONE show studio, and learned that its a alot smaller than it looks, we then went to the a building where we leaned of the history of the BBC and the theater, and during that we learned abut the radio and how they make the sound effects, we also did a news broadcast ourselves and learned how the green screen worked.

When we went to the BBC we went into see where the one show gets shot and we got to see what type of things happen behind the scenes and what types of cameras they use. We also found out that they have a separate entrance for any guest stars that come onto the show.

This part of the trip was when we visited the BBC Drama department when a few of the students took to the mics and spoke a part of a drama.

When we went to the BBC trip a few students had a go a presenting a small video of presenting the news to the rest of the class in a small area as you can see in these two pictures to the side which show two students doing the most of the talking and then the other student presenting the weather forecast.